Filmmaker Magazine interviews director Griffin Dunne and crowdsourceress Alex Daly

Filmmaker Magazine’s Lisa Y. Garibay interviews director Griffin Dunne and crowdsourceress Alex Daly on the success of the Joan Didion documentary’s Kickstarter campaign. Crowdfunding not only allowed the filmmakers to raise money independently, but also allowed them to gauge the audience’s passionate reaction to the film. Alex Daly addresses the immediate connection she felt to the Didion project and the people behind it. She discusses how she and the team developed a specific strategy for the campaign and shares a few of the dos and don’ts of crowdfunding. The full article can be found on Filmmaker Magazine.