Quarts follows the Joan Didion Kickstarter campaign

Quartz writer Jenni Avins announced the launch of the Joan Didion documentary’s Kickstarter campaign and demonstrates how the rewards offered in the campaign reflect the stylish, aesthetic nature of Didion’s persona. The rewards – from Joan’s personal sunglasses, to her recipes, to signed books – appeal to any super-fan of the legendary author. Avins notes that the archival footage in the campaign video accentuate Didion’s visual appeal. The full article can be found on Quartz.