Fast Company Highlights Eric Ries’ Kickstarter campaign

Fast Company discussed Eric Ries’ Kickstarter campaign in an article by Rebecca Greenfield. Ries is the author of “The Lean Startup,” a New York Times best seller that is hugely influential in the business community. Ries’ new book, “The Leaders’ Guide,” is the much anticipated follow up. By providing case studies, “The Leaders’ Guide” will provide business leaders with the tools they need to implement Ries’ theories. Hours after launching, “The Leader’s Guide” has already raised more than $85,000 of its $135,000 goal. The full article can be read at Fast Company.