Hi. We are Vann Alexandra and we prepare crowdfunding campaigns for success. So far we have raised over $19 million (and counting) for our clients, and our founder Alex Daly has been dubbed the Crowdsourceress.

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Alex Daly Shares Secrets To Crowdfunding Success With The Creative Review

Vann Alexandra's founder emphasizes the blood, sweat, and tears that goes into each campaign.

9 May, 2016

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Mover Kit - The first active wearable that kids make & code

Mover Kit - The first active wearable that kids make & code

Mover Kit - The first active wearable that kids make & code

Mover Kit encourages movement! It's a game, speed-activated bike light, disco bracelet – whatever a kid can make, move & code it to be.

View live campaign

160% Funded

$80,155 Pledged

New Seymour Chwast Book Protests 5,000 Years of War

New Seymour Chwast Book Protests 5,000 Years of War

New Seymour Chwast Book Protests 5,000 Years of War

Design icon Seymour Chwast has used his art to battle war since 1957. His new antiwar book features 70 pages of original illustrations.

View live campaign

81% Funded

$76,097 Pledged

The Adventures of Drunky

The Adventures of Drunky

The Adventures of Drunky

Augenblick Studios hits the big screen with an R-rated animated comedy starring Sam Rockwell!

View live campaign

40% Funded

$39,789 Pledged

Aftermaster Pro: Your Personal Re-mastering Device

Aftermaster Pro: Your Personal Re-mastering Device

Aftermaster Pro: Your Personal Re-mastering Device

Transform the audio of your TV, phone, headphones, laptop, and virtually any audio enabled device.

Successfully funded

363% Funded

$725,018 Pledged

Funded May. 11, 2016

Stories: A Children's Bookshop + Storytelling Lab

Stories: A Children's Bookshop + Storytelling Lab

Stories: A Children's Bookshop + Storytelling Lab

A home for storytellers, honoring the magical worlds of children's books and children's imaginations. Opening in Brooklyn this spring.

Successfully funded

107% Funded

$26,785 Pledged

Funded May. 12, 2016

Pono Music - Where Your Soul Rediscovers Music

Pono Music - Where Your Soul Rediscovers Music

Pono Music - Where Your Soul Rediscovers Music

Neil Young's mission through PonoMosic is to provide the best possible listening experience of your favorite digital music.

Successfully funded

778% Funded

$6,225,354 Pledged

Funded Apr. 15, 2014

Reissue of the 1975 NASA Graphics Standards Manual.

Reissue of the 1975 NASA Graphics Standards Manual.

Reissue of the 1975 NASA Graphics Standards Manual.

The NASA Graphics Standards Manual: Designed in 1974 by Danne & Blackburn. Rescinded in 1992. Reissued exclusively on Kickstarter

Successfully funded

596% Funded

941,966 Pledged

Funded Oct. 5, 2015

Standards Manual

Standards Manual

Standards Manual

The 1970 NYC Transit Authority Graphics Standards Manual, by Unimark's Massimo Vignelli and Bob Noorda, reissued as a full-size book by Pentagram designers Hamish Smyth and Jesse Reed.

Successfully funded

743% Funded

$802,812 Pledged

Funded Oct. 10, 2014

Only on Kickstarter: THE LEADER'S GUIDE by ERIC RIES

Only on Kickstarter: THE LEADER'S GUIDE by ERIC RIES

Only on Kickstarter: THE LEADER'S GUIDE by ERIC RIES

A 250-page exclusive book + a backer-only community for new and experienced practitioners of the Lean Startup principles.

Successfully funded

436% Funded

$588,903 Pledged

Funded Apr. 15, 2015

Makerarm-The first robotic arm that makes anything, anywhere

Makerarm-The first robotic arm that makes anything, anywhere

Makerarm-The first robotic arm that makes anything, anywhere

A complete digital fabrication system for makers everywhere: 3D print, laser, carve, plot, assemble, pick/place + more on your desktop!

Successfully funded

124% Funded

$435,433 Pledged

Funded Nov. 10, 2015

TLC is BACK to make our FINAL ALBUM with YOU!

TLC is BACK to make our FINAL ALBUM with YOU!

TLC is BACK to make our FINAL ALBUM with YOU!

We wouldn’t dream of making our final album with anyone BUT our fans. Come on y'all, BE A PART OF TLC HISTORY!

Successfully funded

287% Funded

$430,255 Pledged

Funded Feb. 2, 2015

Gi FlyBike: The first electric bike that folds in one second

Gi FlyBike: The first electric bike that folds in one second

Gi FlyBike: The first electric bike that folds in one second

We built Gi FlyBike in the pursuit of one big idea: to transform the way millions of people commute around the world.

Successfully funded

569% Funded

$426,980 Pledged

Funded Nov. 3, 2015

The Joan Didion Documentary

The Joan Didion Documentary

The Joan Didion Documentary

We Tell Ourselves Stories In Order to Live, the first and only documentary about Joan Didion. Made with Joan, using Joan's words.

Successfully funded

276% Funded

$221,135 Pledged

Funded Nov. 21, 2014

AXEL. Modular headphones with a difference: Soundscapes.

AXEL. Modular headphones with a difference: Soundscapes.

AXEL. Modular headphones with a difference: Soundscapes.

Choose from 3 Soundscapes—Pure, Deep, and Core—to design and build headphones that you can call your own.

Successfully funded

112% Funded

$201,169 Pledged

Funded Jun. 2, 2015

The New York City Subway: 468 stations. 1 poster.

The New York City Subway: 468 stations. 1 poster.

The New York City Subway: 468 stations. 1 poster.

An 11 Pantone® spot color limited edition poster. Licensed by the MTA, printed in Italy, available in 2 versions, only on Kickstarter.

Successfully funded

577% Funded

$172,059 Pledged

Funded Jul. 21, 2015

Anicorn Series K452 Watches

Anicorn Series K452 Watches

Anicorn Series K452 Watches

Stainless steel, battery-free space watches that tell time through rotating concentric discs and are powered by your body's movement.

Successfully funded

307% Funded

$157,089 Pledged

Funded Apr. 14, 2016

A beach cruiser finally designed to survive beach bike life.

A beach cruiser finally designed to survive beach bike life.

A beach cruiser finally designed to survive beach bike life.

Introducing the Priority Coast: The first weatherproof, rustproof, grease-free, belt driven, smooth-riding beach bicycle.

Successfully funded

500% Funded

$150,015 Pledged

Funded Apr. 15, 2016

THE EARTH MOVES. A documentary about Einstein on the Beach.

THE EARTH MOVES. A documentary about Einstein on the Beach.

THE EARTH MOVES. A documentary about Einstein on the Beach.

New film about Philip Glass, Robert Wilson, Einstein on the Beach, and the connection between physics, opera, and human imagination.

Successfully funded

105% Funded

$104,929 Pledged

Funded Jul. 3, 2015

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Our services

We partner with creators to prepare their crowdfunding campaigns before launch.

Our involvement can range from hourly calls for expert advice to fully preparing, optimizing, and creating your crowdfunding campaign.

In addition to preparing crowdfunding campaigns, we have worked with individuals, startups, and companies–such as Neil Young and the MIT City Lab’s Copenhagen Wheel–on an ad hoc basis, using our crowdfunding expertise to offer services such as video production, copywriting, email messaging, newsletter blasts, digital marketing, customer engagement, publicity, social media, and design.

 

Neil Young - Pono
Copenhagen Wheel - Superpedestrian
Neil Young - Pono

Tell us about your project.

Our people

Alex Daly - Founder

Alex Daly

Founder

Alex Daly is the founder of Vann Alexandra–a creative services agency that gets projects financed through crowdfunding with a 100% success rate–and the industry’s “Crowdsourceress,” a name she received in the press for her expertise in crowdfunding. Alex has served on panels at distinguished film festivals and universities and is a featured columnist for the Big Think.

Before transitioning into crowdfunding, Alex was a producer, and her films have been selected by the world’s most prestigious festivals including Sundance and Tribeca. Before that, she was a journalist for numerous publications, including New York magazine and SPIN, as well as the sole researcher for WSJ. magazine. Alex graduated from Vanderbilt University, where she double majored in Spanish and Philosophy, minored in film, and earned her honors thesis on Existentialism in Contemporary Drug Cinema.

Recent press

Forbes 30 Under 30

Business Insider

Gizmodo

Fast Co. Design

Inc.

CNBC

CBS

Sarah Meister - Head of Projects

Sarah Meister

Head of Projects

Sarah is a New York based native Texan celebrating over a year and a half and over 30 successful campaigns at Vann Alexandra. She has a background in post production, live TV, PR, social media, marketing, e-commerce and…chocolate. Before joining Vann Alexandra, Sarah represented companies in the restaurant, fashion, design and non-profit industries. Her past work experience includes being a plebeian at Martha Stewart Living, watching in awe at Of A Kind, eating her weight in chocolate at Mast Brothers, cutting it up at Spot Welders and researching at Centerbridge Partners. Sarah graduated from The University of Puget Sound with a Bachelors in History and a minor in Comparative Sociology. She loves running, pilates, cooking, dogs, history, Ample Hills ice cream, St. John USVI, and The Reductress. And yes, Sarah will answer to “Meister.”

Matt Schulman - Project Manager

Matt Schulman

Project Manager

Matt Schulman is a New York based comedy writer from Northern Virginia whose work has been featured in Asinine Poetry and Comedy Wire. Last Spring, Matt co-wrote the independent comedy film Just Wingin’ It, which premiered at Ithaca College in May of 2014. Before moving to New York City, Matt worked in Development Intern for the Donners’ company (X-men: Days of Future Past) and Yellow Brick Road Productions (The Office) both based in Los Angeles, CA. Matt is an Ithaca College graduate with a B.S in Television-Radio and a minor in History. His passions include comedy, major league baseball, history, and heavy metal.

Théo Münch - Project Manager

Théo Münch

Project Manager

Théo is a New York based writer from France by way of Michigan, whose work was featured in the University of Michigan's Café Shapiro Anthology. His knowledge extends into design, sexuality studies, contemporary art and social media. Before coming to Vann Alexandra, he worked as a research assistant in a developmental psychology lab, a teacher for Freedom House Detroit, and volunteered for The Detroit Partnership. He received his Bachelor's degree from the University of Michigan where he studied Psychology and Creative Writing. He enjoys finding the biggest possible slices of pizza in the city, writing poetry, discovering new music, and traveling around the world.

Our collaborators

RAVA Films

RAVA Films

RAVA Films is a husband and wife, producer/director team composed of Rafael Salazar & Ava Wiland. They create documentaries, films and branded content for the infinitely vast world of the World Wide Web that aim to shine light on real people and experiences through distinct and powerful storytelling. RAVA’s projects have received numerous accolades and selection to prestigious festivals including a Webby nomination.

Their client work has garnered hundreds of thousands of unique views while helping create and shape powerful corporate and organizational messages. From a 15-episode web series for the U.S. Department of State to multi-episode campaigns for Heineken and Pepsi, RAVA Films has made hundreds of web videos for leading institutions, cultural organizations and companies that have been viewed across the globe.

Our press

Creative Review

Want Kickstarter success? You need Alex Daly

Forbes

Forbes 30 Under 30 2016: Marketing & Advertising

Business Insider

Kickstarter guru explains how she raised more than $9 million on crowdfunding sites

Gizmodo

Inside the Booming Business of Kickstarter Coaches

Fastcodesign

A Designer’s Guide To Launching A Successful Kickstarter

Fox Business

The secret to having a successful crowdfunding campaign

Amuse | i-D - Vice

Meet Alex Daly, the Crowdsourceress

Core77

Crowdfunding Advice From the Kickstarter Consultant with an Amazing 100-Percent Success Rate

Brooklyn Magazine

The Crowdsourceress And The Designer: Alex Daly and Hamish Smyth

Inc.

2 Top Priorities for Any Crowdfunding Campaign

Inc.

4 Tactics for Your First Crowdfunding Campaign

Inc.

How to Stay Productive When You Work 24/7

Inc.

Kickstarter or Indiegogo? How to Decide Between Crowdfunding Platforms

Inc.

8 Crowdfunding Tips from the Expert who Launched Pono with Neil Young

Cosmopolitan

5 Fascinating Jobs You Can Get With a Psychology Degree

Filmmaker Magazine

Kickstarting the Joan Didion Documentary We Tell Ourselves Stories in Order to Live

CNBC

Amateur hour on Kickstarter is over

CBS Miami

Alex Daly on CBS

Indiewire

How Four Filmmakers Turned Kickstarter Into Sundance Gold

Miami New Times

How To Kick Ass On Kickstarter: Five Tips From "Crowdsourceress."

ADC Global

Alex Daly’s Path To CrowdSourcery

Bird

Bird of the Week: Alex Daly

YACK Brooklyn

Crowdsourcing with The Crowd Sourceress: Documentary film producer Vann Alexandra Daly

Communication Arts: Insights

Kickstart Like a Crowdsourceress

Chat with Women:

KIXI Guest: Alex Daly, Brian Westbrook

Claudia Cragg

The “Crowd Sorceress” Alex Daly on Raising Big Dollars for Documentary Films and for Neil Young’s “Pono”